E. Peng, MBA
Asia Consulting Associate
E, Peng, also known as "Roc" in international community, is a seasoned consultant, practitioner and scholar on innovation, creativity and entrepreneurship, with over 10 years of work experience in pursuit of innovation excellence.
Roc is the Chief Representative, Greater China of rInnovation Group. Roc also teaches graduate students at Sun Yat-sen University on entrepreneurship and Enterprise Innovation Management. Before his current position, he worked for Accenture in the U.S. and China, GE Corporate U.S., Oracle China and Beijing Beida Jade Bird on various roles related to innovation team and project management. Roc has provided professional innovation management and technology training and consulting services to Fortunate 500 companies and large NGOs as well as small firms across multiple industries on strategic planning, system integration and innovation management projects. The clients he has serviced are, among others, China Mobile, Best Buy U.S., China Construction Bank, Bureau of Shanghai Worldexpo Coordination, Shanghai Waigaoqiao Free Trade Zone Group, Beijing Administration for Industry and Commerce. He is a senior member of the China Creative Studies Institute, Birds of a Feather Innovation Leaders Group and Toastmasters International, among many other professional organizations.
Roc earned his M.B.A. in radical innovation and corporate entrepreneurship from the Lally School of Management and Technology at Rensselaer Polytechnic Institute in Troy, New York and a B.E. in fluid mechanics from University of Shanghai for Science and Technology. He has co-authored two books, numerous papers and delivered presentations at seven premiere conferences internationally on topics covering business, IT, innovation, creativity and corporate entrepreneurship. Roc has travelled to nine countries and currently he is based in Shanghai, China.
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Strategic Intent Development
Strategic Intent is based on future scenarios of what is possible to stretch the company. It is not derived from current strategy. The objectives of strategic intent development are to:
1. Provide overall guidance to the organization.
▪ Direct opportunity teams when considering options.
▪ Identify who best fits in strategic innovation or new business creation work.
▪ Create alignment throughout the company.
2. Provide framework for guiding portfolio and opportunity criteria as well as metrics.
3. Drive prioritization and opportunity goal setting.
4. Set boundaries (identifies the playing field) for new ideas and opportunities. What is in and what is out?
5. Define required competencies.
We have successfully helped many companies in developing their strategic intent, and these companies benefit from having a strategic direction for their innovation efforts that they efficiently and successfully can pursue.